Is it a marathon or a sprint?

A well-used metaphor that has a different meaning for everyone who uses it. Personally, I don’t enjoy running at all but it’s a simple useful metaphor since most people realize that sprinting requires speed and running a marathon requires endurance. That a sprinter can see their finish line and a marathon runner needs to have […]
The infinite project

Is there even such a thing? The pure old definition of a project consists of reaching an objective between the start and the end. Planned activities in between with a selected team and measurable results in terms of time, costs, and quality/scope. It’s finite. A project like that can be tracked, managed, and assessed by […]
Is everybody a project manager?

They say everyone is in sales. But aren’t we all project managers? “But Emma, you haven’t even been a project manager. We haven’t even finished our master’s yet. It’ll be years before we get a position like that.” – No, that thing on the board is literally my life! I gasped surprised, looking at something […]
